“Content strategy takes into consideration brand strategy. It’s not about driving brand awareness—that’s advertising. It’s making the content useful and usable for the customer through their life cycle.” /by @halvorson www.printv3.com/content-s…
“Content strategy takes into consideration brand strategy. It’s not about driving brand awareness—that’s advertising. It’s making the content useful and usable for the customer through their life cycle.” /by @halvorson www.printv3.com/content-s…